PROGRAM HIGHLIGHTS

A 3 years full time degree program driven by the Media & Communications Industry with a focus on hands-on experiential learning. The program is industry driven with regular reviews of the curriculum and a 100% placement support.

LEARNING OUTCOMES

  • A strong career profile
  • International and Domestic industry exposure
  • Range of career avenues to choose from
  • Interdisciplinary skill development across print, electronic and digital media
  • Hands-on experiential training

CAREER OPPORTUNITIES

The program enables graduating students to build careers in different fields of communication and media including AV production, television, film marketing, film distribution, digital & new media, social media, journalism, advertising, PR & events, talent management & many other sub sectors of the Media & Entertainment Industry.

ABOUT THE SCHOOL

The ATLAS SMC - School of Media & Communication is a premier centre of education that offers tailored training for communicators, media executives and entrepreneurs. Guided by the principles of global excellence and local relevance, SMC helps individuals to transform their careers by developing the skills to shape the future of media and communications in the digital age. The school endeavours to create a learning community for the students through collaborative teaching, campus-based and external internships and opportunities to engage in research and innovation.

THE FUTURE OF LEARNING

Bachelor of Arts (B.A) in Digital Media and Communication (3 YEARS, FULL TIME)
Skilltech University

CAREER PATHS

  • Digital Media Management
  • Media Planning & Strategy
  • Marketing
  • Media Technology
  • Social Media Management
  • Public Relations
  • Influencer Marketing
  • Content Writing & Creation
  • Luxury Branding
  • Corporate Communication
  • Event Management
  • Media Trend Research
  • Media Production
  • Brand Management
  • Ad-sense Marketing

ELIGIBILITY

Class 12 students (appearing for examination or currently studying) across any discipline or board or its educational equivalent in any discipline with an interest in media and communication.

  • Maharashtra Board (HSC)
  • CBSE
  • ISC
  • A Levels - minimum 3 subjects in A Level and with a minimum of 5 subjects including English in IGCSE/O Level/ GCE/GCSE examination. No ungraded subjects in the statement of results
  • IB - minimum 24 points with a diploma and with a minimum of 3HL & 3 SL subjects
  • Other recognised State Boards

HOW TO APPLY

STEP 1

Click on Apply Now

STEP 2

Fill your form with
your Statement of
Purpose (SOP)

STEP 3

Submit the form

STEP 4

Pay the application
fees online

Once you have successfully submitted your application, you will receive an email with the details of the selection process to be followed after that.

Selection Process

A unique selection process – ATLAS SMC Challenge: UG

The primary objective of the ATLAS SMC Challenge for the undergraduate degree program is to get to know you better and evaluate if SMC is going to be home for you for the next 3 years. The challenge is a holistic evaluation of your skills, passions and inspirations. Through this selection process, we are looking for the innovators of tomorrow who have a burning desire to pursue a career in Media & Communication. So, set yourself on a path to empower the world and make a difference.

Part 1 Part 2 Part 3
Aptitude Test Marks - 80
Time - 60 mins
Group Discussion Marks - 10
Time - 30 mins
Personal Interview Marks - 10
Time - 15 mins

INDUSTRY PARTNERS

STUDENT TESTIMONIAL