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ATLAS Scholars Complete Intensive 3-Day Certification Program at NYU SPS, New York

ATLAS Scholars Complete Intensive 3-Day Certification Program at NYU SPS, New York
  • PublishedDecember 4, 2023
Display featuring NYU Faculty who Guided ATLAS Students Throughout a 3-Day Certification Program

During the expansive Immersion Program in New York, ATLAS scholars completed a rigorous 3-day certification program at the prestigious New York University School of Professional Studies. Immersed in engaging sessions led by esteemed senior faculty members, they delved into a diverse array of captivating topics.

Exploring Sports Management

Prof. David Hollander from SPS Tisch Institute for Sports, NYU, Immerses ATLAS Students in the Multifaceted World of Sports Management

The session at NYU School of Professional Studies, led by Prof. David Hollander from the Tisch Institute for Sports, delved into the multifaceted world of sports management. Students were immersed in understanding the business and organisational facets of the sports industry, learning about the diverse opportunities within sports management.

Sports Management As A Business

The session shed light on sports management as a business dealing with the organisation and administration of sports events, teams and marketing strategies. Discussions highlighted the distinction between business and sports business, emphasising the unique concept of “basking in reflected glory” within the sports industry.

Convergence Of Sports, Business And Technology

Topics ranged from the impact of AI and metaverse on luxury branding to the convergence of sports, business, and technology. Students explored how sports connect people, influence marketing strategies, and create opportunities in the metaverse and spatial computing.

The Essence Of Sports Marketing

Participants engaged in discussions about the essence of sports marketing, the importance of sports in society, and the nuanced connection between business and athletics. The session explored how winning impacts perception, controversies in sports leading to business opportunities, and the preference for winners among audiences.

Students found the session engaging, particularly praising Prof. Hollander’s ability to explain sports management intricacies using relatable examples, such as cricket, which captivated the audience. Impressively, Prof. Hollander expressed interest in visiting Mumbai for another session, acknowledging the students’ enthusiasm and engagement.

Exploring Luxury Branding Dynamics at NYU SPS

Insightful Luxury Branding Session with Prof Marc Beckman as Part of a 3-Day NYU Certificate Program

The session with Prof Marc Beckman at NYU School of Professional Studies on Luxury Branding unveiled a panorama of disruptive forces reshaping the contemporary landscape of brand marketing and technology integration. Discussions revolved around blockchain disruptions, the metaverse’s influence and the intersection of luxury branding with AI and tech innovations.

Evolution Of Luxury Branding In The Metaverse

The session delved into the transformative impact of technologies like NERF, AI, and blockchain on luxury branding, emphasising adaptive strategies for companies. Topics spanned from EV relevance and sustainability to the evolution of luxury branding in the metaverse and the integration of NFTs into physical products.

Developing Skills Beyond Your Comfort Zone

Post-session, students expressed aspirations to learn more about technological advancements, AI’s impact on design and fashion and the evolving landscape of luxury branding, displaying a curiosity to explore and develop skills beyond their comfort zones.

Unveiling the Dynamics of Modern Publishing

The session on publication by Prof. Andrea Chambers at NYU School of Professional Studies illuminated the evolving landscape of publishing intertwined with technological advancements, particularly AI’s transformative role. Andrea L. Chambers, Academic Director at NYU SPS, provided an enriching discourse on the multifaceted dimensions of the publishing industry.

AI In Publishing

The session highlighted AI’s profound influence on content creation, curation and user engagement in publishing. Discussions emphasised AI-powered natural language processing, data analysis and personalised experiences reshaping information dissemination. Ethical considerations were underscored to ensure responsible technology usage in publishing’s dynamic realm.

Multifaceted Nature Of Publishing

Students engaged in vibrant discussions, emphasising the multifaceted nature of publishing beyond books and novels, highlighting imagination and vision as pivotal elements. They explored AI’s impact, the industry’s evolution, and the intersection of publishing with ethical concerns and technological advancements. ATLAS Students Garner Praise from NYU Faculty.

The session sparked valuable insights into AI’s role in reshaping the modern publishing landscape, leaving students inspired and equipped with profound market insights.

THE E-PULBLICATIONS AND AI SESSION WAS ENLIGHTENING! EXPLORED AI’S TRANSFORMATIVE IMPACT ON CONTENT CREATION, CURATION AND USER EXPERIENCES. INSIGHTFUL DISCUSSIONS ON ETHICAL CONSIDERATIONS MADE IT A VALUABLE AND INSPIRING EXPERIENCE.

– MOHAMMED RAYYAN PATEL

Exploring Financial Landscapes

An Interactive Session with Prof George Benaroya

The session by Prof George Benaroya on finance at NYU School of Professional Studies encapsulated a diverse spectrum of financial elements, from real estate dynamics to cryptocurrency trends, leaving students enriched with practical insights into investment strategies.

Long-Term Financial Strategies

Students delved into diverse topics such as real estate market trends, cryptocurrency, retirement planning and the impact of compounding interest on wealth accumulation. They explored nuances between investing in equity and real estate, fostering a comprehension of financial markets, stock investments and the significance of long-term strategies.

International Payment Services

Discussions spanned across international payment services, real estate variations between the US and Mumbai and the advantages of e-payments and cryptocurrency. Differentiating between real estate and stock markets and the significance of saving and investing were central themes.

Financial Structures Across Nations

Students expressed keen interests in delving deeper into stock markets, investing in stocks, cryptocurrency and gaining insights into financial structures across nations. They articulated aspirations to explore investing realms, expand financial knowledge, and pursue studies at NYU SPS, deeply influenced by the session.

The session fostered a comprehensive understanding of financial domains, instilling an enthusiasm among students to further explore investment strategies, international financial systems and deepen their financial acumen for future endeavours.

Global Sustainability Session

The session at NYU SPS centered on Global Sustainability, featuring esteemed speakers Dr. Carolyn Kissane, Associate Dean at the Center for Global Affairs, DeLaine Mayer, Director of External Affairs and Jaifa Mezher, Associate Business Development & Finance. Discussions delved into vital sustainability aspects: carbon credits’ role in emissions reduction, policy landscapes regarding EVs, and corporate strategies for sustainability.

Multifaceted Nature Of Environmental Protection

Key takeaways emphasised the multifaceted nature of environmental protection and the significance of governmental, corporate, and societal roles in achieving global sustainability goals. Learners gained insights into the intricate interplay between environmental conservation, societal equity and economic viability.

Complexities Of Achieving SDGs

Discussions also covered the impact of pollution, renewable energy, carbon emissions, and the integration of sustainability practices into business strategies. Engaging dialogues explored the complexities of achieving Sustainable Development Goals (SDGs) and highlighted the critical role of technology, governments, and strategic initiatives in combating global challenges like climate change and pollution.

Design Your Life: Unleashing Creative Pathways

Dean Angie Kamath and Professor Ally Margolis Lead an Inspirational ‘Design Your Life’ Session for ATLAS Students

In a captivating session at NYU SPS centered on “Design Your Life” by Dean Angie Kamath and Prof Ally Margolis students explored avenues of self-reflection, radical thinking and innovative ideation, fostering a profound understanding of personal growth and career design.

Finding Passion

The session emphasised the significance of finding passion, fostering deep reflection, and discarding societal ‘shoulds’. Students explored the concepts of radical thinking, design ideation, and prototyping to unleash unconventional life paths. Encouraged to adopt a “Why not?” mindset, they embraced the transformative power of design thinking in shaping personal goals.

Self-Reflection And Empathetic Growth

Students delved into the nuances of prototyping, embracing radical thinking and aligning career choices with personal passions. They explored diverse perspectives and ideation techniques, amplifying the importance of self-reflection and empathetic growth.

Unleash Your Full Potential

Attendees resolved to delve deeper into passions, self-reflect and map career trajectories aligning with their desires. They aspired to prototype alternative life paths, foster empathetic growth and consider diverse options to unleash their full potential.

The session at NYU SPS was a catalyst for transformative thinking, inspiring students to design life paths that resonate with their passions. Fostering radical ideas and empathetic growth, attendees left equipped to embark on diverse, innovative life journeys.

Certification ceremony at NYU