Vikram Raut: Redefining Success through Sustainable Innovation


In the realm of design and innovation, there are individuals who not only excel in their field but also strive to make a positive impact on the environment and society as a whole. Vikram Raut, a visionary and a catalyst of change, is one such successful alumnus of ATLAS ISDI – School of Design & Innovation. With a passion for sustainable practices and an unwavering commitment to creating a better future, Vikram’s journey from a young product design student to a renowned Business Strategist & Industrial Designer is an inspiring tale of determination, innovation and success.
Aiming for Sustainable Transformation
For Vikram Raut, success goes beyond conventional measures. His primary goal is to revolutionise the way large-scale organisations function by instilling a high priority for environmental balance in the design and execution of products and services. With a profound belief in the power of emotional change, he advocates for a unique approach to ideation and visualising solutions that inspire the masses to adopt sustainable practices.
A Well-Rounded Perspective
Vikram’s educational background and extensive experience have equipped him with a holistic view of the design and business world. Having completed his Bachelor’s degree in Industrial and Product Design from ISDI Parsons Mumbai, he honed his skills in ideation, development, aesthetics, form and function.
Constantly Learning and Growing
Vikram’s insatiable appetite for knowledge led him to pursue additional studies at prestigious institutions like The London School of Economics and Political Science (LSE), where he focused on Marketing. He didn’t stop there and pursued a Master’s in Business Design from Domus Academy, which allowed him to delve deeper into the fusion of business and design. Embracing lifelong learning, Vikram stays ahead in the ever-evolving landscape of design and business, ensuring he remains at the forefront of innovation.
From Product Designer to Business Strategist
Vikram’s professional journey began as a product designer at Shazé Luxury Retail Pvt. Ltd., a prominent luxury retail brand in India. During his 1 year and 5 months at Shazé, he learned the intricacies of the industry and how design can enhance the overall brand experience.
However, his ambition didn’t stop there. Seeking further growth and an opportunity to drive change on a larger scale, Vikram ventured into the realm of business strategy. Joining Woodie Milano as a Product Strategist, he set foot in Milan, Italy, bringing his expertise to the European market. Over 1 year and 4 months, Vikram proved his mettle by navigating the complexities of the business world while keeping sustainability at the core of his endeavors.
Incorporating Sustainability in Mass Manufacturing
Currently, Vikram is on a mission to combat one of the most pressing environmental challenges – the detrimental impact of plastic products. Engaged in mass manufacturing, he seeks innovative ways to reduce the carbon footprint associated with plastic production and consumption. His commitment to sustainable practices serves as an inspiration for his peers and industry professionals alike.
Vikram Raut’s journey from a passionate product design student to a successful Product Strategist is a testament to his unwavering dedication and innovative thinking. His vision for a sustainable future and his commitment to reducing the environmental impact of mass manufacturing are inspiring and commendable. As an alumnus of ATLAS ISDI – School of Design & Innovation, Vikram serves as a shining example of how design can be a powerful force for positive change in the world. Through his story, he motivates aspiring designers and entrepreneurs to create a better tomorrow by putting sustainability at the heart of their endeavours.