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Program Educational Objectives
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ATLAS ISME SCHOOL OF MANAGEMENT AND ENTREPRENEURSHIP

BACHELOR OF BUSINESS ADMINISTRATION (BBA)

Program Educational Objectives (PEOs)

  • 📌 PEO1: (Leadership and Management) Exhibit leadership qualities and the ability to manage teams and projects, with an emphasis on ethical decision-making, communication skills, and adaptability.
  • 📌 PEO2: (Ethical and Social Responsibility) Embrace ethical values and social responsibility to make responsible business decisions that benefit both organizations and society.
  • 📌 PEO3: (Global Perspective) Will understand the global business environment, its cross-cultural challenges, and opportunities, and develop competencies to operate in an international context.

Program Outcomes (POs)

  • PO1 Demonstrate a comprehensive understanding of fundamental business concepts, theories, and models.
  • PO2 Apply critical thinking and problem-solving skills to real-world business scenarios.
  • PO3 Collaborate and work effectively in diverse teams, demonstrating interpersonal skills.
  • PO4 Promote social responsibility and sustainable business practices.
  • PO5 Utilize technology tools and software for data analysis, business communication, and decision support.
  • PO6 Enhance communication and presentation skills to prepare graduates for a diverse career landscape in the 21st century.
  • PO7 Foster innovative thinking and creative problem solving in entrepreneurship.
  • PO8 Acquire competencies to engage in life -long learning and demonstrate effort to continuously innovate and create breakthrough management practices.

Program Specific Outcomes (PSOs)

  • PSO1 Understand and interpret financial statements and data to make informed financial decisions.
  • PSO2 Demonstrate a comprehensive understanding of marketing concepts, theories, and models.
  • PSO3 Demonstrate proficiency in data collection, cleaning, and transformation techniques.

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