Virtual tour

Master of Business Administration (MBA)

Specialization in
Design Management & Strategic Thinking

2-Year Postgraduate Program

Visiting faculty from International Universities

Visiting faculty from International Universities

Speakers from Leading Corporates

Speakers from Leading Corporates

Industry-endorsed curriculum

Industry-endorsed curriculum

Immersive capstone projects

Immersive capstone projects

Case-based pedagogy

Design Led Practice

What is Design Management &

Strategic Thinking

MBA in Design Management & Strategic Thinking is a postgraduate degree program that prepares students to become leaders and innovators in the fields of design and business. The program combines the disciplines of design thinking, strategic innovation, and management to help students develop the skills and knowledge to create and implement design solutions for complex and dynamic challenges. The program covers topics such as business research, systems thinking, strategic management, business research, critical thinking and creative entrepreneurship. The program also provides students with opportunities to work on real-world challenges, interact with industry experts, and network with peers from diverse backgrounds. The program is suitable for professionals who aspire to pursue a career in design leadership, design consulting, design education or social innovation.

Course Structure:

Semester |
Semester ||
Business Thinking
Systems Thinking
Business Research
User Research
Design Project 1 – Social Innovation
Design Project 2 – Service/Life-Cycle
Branding
Strategic Management
Skill – AI Design
Skill – Video Making
Skill – Info Visualization
Skill – Marketing
Internship
Semester |||
Semester |V
Critical Thinking
Capstone/Research
Xperiential Design
Design Project 3 – Business
Creative Entrepreneurship
Skill – Interface Design

Pedagogy-How Do

we teach?

  • Critical and System thinking led tools: Develop understanding of large level issues to come up with impactful channels of interventions.
  • Classroom Discussion: Concepts and Fundamentals Discussion using lecture PPTs, AVs as per the requirement.
  • Case Studies: Analyze real-world business cases to extract insights, make recommendations, and evaluate business strategies.
  • Collaborative Learning: Encouraging teamwork in data analysis projects to simulate real work environments.
  • Industry Plug-ins: Industry experts invited to discuss specific topics in the course in the class

Key

Highlights

  • First of its kind MBA Program in India
  • Positioned as per our Vision of the university
  • Positioned as per aspirations set by UGC
  • Industry relevant and need of the hour

Career Pathways

Design Strategist
Service Designer
UX Professional
Design Researcher
Business Designer
Entrepreneurship

Hear From Our

Students

Here’s what your peers have to say about their life at ATLAS and beyond…

Slide 1
student-testimonial1

My experience at ATLAS SkillTech University has been enriching.

Their unique style of teaching through a practical approach has already given me an insight into the real world. The faculty is extremely approachable and encouraged me to push myself

Arsh Khanna
Slide 2
student-testimonial2

The professors say things like ‘this is what you will have to do when you start your business,’ not ‘this section will be worth 5 marks in the midterms.

Furthermore, the BBA program provides you with all the information of business operations.

Khadija Mogul
Slide 3
student-testimonial1

The BBA course at ATLAS is one of a kind.

It focuses a lot on the practical application of information and learning inspired by real life situations. It gives me a better sense of understanding and prepares me to step out into a workplace.

Riya Doshi
Slide 4
Rohan-Marathe

Student-led acitvities, friendly still professional atmosphere at the ATLAS Campus makes it a unique institution to be in.

Being situated in a campus within the corporates helped us experience the industry through 4 years at ATLAS.

Rohan Marathe
Slide 5
Anantika-Sethi

Life at ATLAS has been a series of great academic learning filled with a lot of extracurricular activities.

The exposure that I have got over the past three years has definitely helped me become a more confident person.

Anantika Sethi
Slide 6
Ria-Anghan

ATLAS has been a truly enriching experience for me and it has helped me give the right direction to my passion and creativity.

The vibrant ambience and culture at ATLAS is very encouraging. It helps us grow and explore new global opportunities.

Ria Anghan
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