Altas SkillTech University
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About The School

Our School of Media & Communication Skills aims to create industry-ready creative professionals. We implement multidisciplinary learning techniques that help students leverage their skills in Digital Media, E-Commerce & Digital Marketing.

Programs Offered

Bachelor of Arts (Hons) in New Media & Communication Skills - B.A (Hons)

Curriculum Focus:
The program is structured to cover Policy, Regulatory, Legal & Economic aspects of media & communication services.

Learning Outcomes:
The program provides students with an interdisciplinary approach towards different areas of media including Print, Television, Film, Radio, Digital Media, Music, Gaming, Events & Live Media, Out of Home & other ancillary media.

Employment Opportunities:
The program enables graduating students to build careers in AV production, television, film marketing, film distribution, digital & new media, social media, journalism, advertising, PR & events, talent management & many other sub sectors of the Media & Entertainment Industry.

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MASTER OF BUSINESS ADMINISTRATION IN DIGITAL MARKETING & ADVERTISING (MBA-DMA)

Curriculum Focus:
The program introduces students to conceptual foundations, skills relevant across changing times, & principles of good communication in flourishing businesses. It is structured to cover Policy, Regulatory, Legal & Economic aspects of media & communication services.

Learning Outcomes:
The program focuses on the design & development of electronic communications, including podcasts, websites, webcasts & multimedia journalism. Students are trained to design web pages, animated banners, video programs & sound broadcasts using graphics & sound for educational, advertising & entertainment purposes.

Employment Opportunities:
Students develop creative communication & advertising expertise using new media as a medium to generate solutions. They train for careers in Broadcasting, Journalism, Advertising, New Media Industries, Political Marketing, Market Research, Regulation & Policy, Media Management & Research in both the public & private sectors.

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